Canada's Largest Regulated Training Infrastructure

At the Perfect Moment

We platform thousands of training providers across 10 regulated sectors. As Canada's credential infrastructure faces unprecedented pressure from fraud, fragmentation, and federal standardization mandates, We Know Training is uniquely positioned to capture a defining moment of value creation.

The Market Opportunity

435K

Job Vacancies

1.4M

Skilled Immigrants

300%

Credential Fraud Surge

Regulated Sectors

Canada's Credential Crisis

Canada's regulated training landscape is the most fragmented in the world. Ten sectors. Thousands of training providers. Ten different regulatory frameworks per province. Micro-credentials to professional licensure — all fragmented.

Two forces are converging right now:

Post-Truth Crisis

Credential fraud up 300% nationally
Billions in economic cost
Digital verification required
Cryptographic proof becoming standard

One Canadian Economy Act

Federal mandate for labor mobility
Forced standardization of competencies
Provincial barriers coming down
Market opening across sectors

We platform that diversity today. We serve thousands of training providers across Canada's fragmented landscape. As pressure mounts for standardization and verification, our infrastructure becomes essential.

Our Three-Layer Strategy

Layer 1: The Base Business (Stable Cash Flow)

Four distinct operating engines:

WKT Publishing: Published content sold direct (B2C/B2B in open markets)
WKT Institutional: Managed programs for government and associations (closed markets, 90-95% gross margins)
WKT Enterprise: Shared services supporting infrastructure
WKT Labs: R&D and innovation (Adaptive Learning Framework development)

$12.2M

2025 Revenue

$15.3M

2026 Budgeted Revenue

90-95%

Platform Partnership Margins

15+

Years Operating

Layer 2: Adaptive Learning Framework (The Growth Engine)

AI-powered platform that personalizes training and predicts learner readiness for certification.

RELO Proof Point (Launched Dec 2, 2025):

$35,475 revenue since launch
334 active users (30 days)
10/10 exam pass rate (first 10 learners who wrote provincial exam)

Market Opportunities:

WFG Partnership: $4M opportunity (50% of LLQP insurance licensing market)
Ciro Securities: 9 credentials, formerly CSI Moody's monopoly, deregulated January 2026
CFP & Trades: Open markets for financial planning and skilled trades training

Layer 3: Proof Network / Oliu (Infrastructure Play)

Canada's national credential verification infrastructure built on W3C Verifiable Credentials standards.

50/50 co-ownership with Credivera (WKT = commercial/CEO functions, Credivera = technical/CTO functions)
Cryptographically secure: Fraud-proof, instant verification
Network effects: More issuers + verifiers = more valuable
Government alignment: One Canadian Economy Act creates tailwind

The Flywheel: Base business generates credentials → ALF delivers better outcomes → Credentials verified via Proof Network → Network effects compound → More issuers join WKT → Cycle repeats.

The Numbers

2025 Performance

Revenue: $12.2M actual vs $12.9M budget (-6%)

Q4 Challenge: $2.876M vs $3.376M budget

Strategic Response: "Under renovation" from SKU-led to outcomes-based model

Proof of Direction:

RELO launched Dec 2, 2025
$35k revenue early traction
10/10 exam pass rate validates ALF approach

2026 Budget

$15.3M

Revenue

$3.2M

EBITDA (21%)

$2.3M

Net Income (15%)

Q3-Q4

ALF Revenue Ramp

Projected ALF Impact

Q4 2026: ~25% of revenue from ALF

Q4 2027: 45-50% of revenue from ALF

Margins: 90-95% (same as platform partnerships)

The Valuation Story

Asset 1: Base Business

$12.2M trailing revenue, $2.3M net income (15% margin)
5-7x earnings multiple = $11.5M - $16.1M valuation on base alone

Asset 2: ALF Growth Engine

Projected 45-50% of revenue by Q4 2027
90-95% margins
Early proof: 10/10 pass rate, market validation
If ALF scales, SaaS multiples (10x+) apply

Asset 3: Proof Network (50% Ownership)

National infrastructure play with government tailwind
Network effects + first-mover advantage
Comparable digital identity/verification startups valued $50M-$500M

Proven Buyer Interest: $30M verbal offer from 360 Training (noted in prospectus)

EdTech Exit Multiples: Moated businesses command 12-15x EBITDA minimum

Why This Is Defensible

The Moats

Regulatory Relationships: 15+ years as trusted partner across 10 sectors
Network Effects: More issuers = more credentials = more verifiers = more value
Adaptive Learning Outcomes: 10/10 pass rate vs. industry averages
Government Tailwind: One Canadian Economy Act drives standardization
Technical Complexity: Competitors must replicate all three layers (base + ALF + verification)

The Two-Year Window

2024-2025: Built foundation (ALF development, Proof Network partnership)

2026: Markets opening (Ciro deregulated, WFG partnership, federal pressure)

2027: Scale ALF revenue (45-50% of revenue by Q4)

2028: Liquidity event (June 6, 2028 target)

This is a deliberate, focused value creation sprint. The market forces converging right now create a window that won't repeat. We're positioned to capture it.